Type
Original Idea: iOS Application / Case Study
Product Design
Alma Richter
Year
2021/22
The Problem
Parents often struggle with anxiety and stress due to their hectic lives, making it challenging to spend intentional time with their kids and guide them through the crucial stages of their development.
So, where does one turn when they lack patience and guidance? In most cases, I noticed that the easy solution for them was to put their child in front of a screen, then feel guilty about it for numerous reasons.
Hypothesis
Utilize the "screen" by creating an app that combines Mindfulness practices & Child Development activities that are engaging, short, and easy to follow for both the child and parent.
The Process
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Research
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User Interviews
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Competitive Analysis
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ideate
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Affinity Mapping
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Personas
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HMW Questions
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MVP
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Site Map
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User Flows
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Sketching
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prototype
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Wireframes
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Branding
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High Fidelity Screens
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Prototyping
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validate
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Usability Testing
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The solution
As a result of my research, I have found that parents, particularly mothers, are looking for a sense of community and trust with regard to their children's growth and personal support. In order to create a holistic platform for parents and kids to develop and connect mindfully, I focused on features that support this need.
